Hashtags are an important way to expand your Instagram audience and get more reach. When you use a hashtag, your post will appear on the page for that hashtag. If you use a hashtag on your Story, it could be included in the relevant hashtag Story, which also appears on the hashtag page.
How important is tagging on Instagram?
Hashtags have long been recognized as the popular way to get exposure on Instagram but there are several other tagging options available to grow your followers and build your account. Tagging other accounts, adding location tags, and using shopping tags will get your content seen by more people on the platform.
When you stop using hashtags, you’re left with only one way to improve your Instagram traction — you have to actually produce great content. Because without the “magic” of hashtags, your content has to actually earn its engagement.
Short answer: Yes. Long answer: Only if used correctly. Hashtags have become a powerful tool to increase engagement, organize content, and connect users on various social media platforms.
Instagram Help Center
By default, when someone tags a photo or video of you, it will automatically be added to your profile. If you choose to add photos and videos to your profile manually, you’ll still be notified when someone tags you in a photo or video.
Why do people tag themselves on Instagram posts?
You see when you physically tag a brand on the photo of your Instagram upload, you make it available to be seen by the brand at any given time in the personal gallery section of each Insta-user’s feed. … It also helps to show a brand your interest in their product and allows for them to reach out to you!
Yes, there is a limit on how many hashtags you can use on a post. It’s 30. … Using too many hashtags in your caption can also look spammy, so it’s is best to use between 3-4 in your initial post description, and then up to 15 highly relevant hashtags in the first comment.
The takeaways. Despite all those possible excuses I just offered, one thing is pretty clear: just using hashtags doesn’t increase engagement. If you want more likes and comments, you need to think a little more creatively.