Reach people in the countries, regions, metro areas, cities, or postal codes that matter most to your brand. Focus on reaching people in specific age ranges using broad (e.g. 18+) or narrow (e.g. 18-24) age targeting. Speak to your audience in their primary language based on their own Tweets and those they engage with.
Who is eligible for Twitter ads?
For your account to be eligible for Twitter Ads, it must comply with the Twitter Ads Quality Policy, specifically: Having profile and header photos that are not GIFs. Having a functional, live URL in your bio that is not gated, and accurately represents your brand and promoted product or service.
What age is Twitter targeted at?
As of April 2021, Twitter global audience was composed of 38.5 percent of users aged between 25 and 34 years old. The second-largest age group demographic on the platform was represented by users aged between 35 and 49 years old, with a share of almost 21 percent.
Are you allowed to advertise on Twitter?
Prohibited Content for Minors: Twitter prohibits knowingly marketing or advertising certain products and services to minors. Quality: To ensure that customers have a positive experience on Twitter, advertisements must adhere to certain editorial guidelines.
Can you target on Twitter?
By choosing to target the followers of similar Twitter accounts, Twitter will automatically create an audience based on the interests of those followers. This means that you must analyze who your competitors, influencers and similar audiences are. You might also consider targeting followers of industry news accounts.
Does Twitter have the 20% rule?
In terms of Twitter, the rule of thumb here is that 80% of your posts should be content driven about trends or knowledge while 20% should be promotional about your company. (Of course, this varies based on your specific industry.)
Why are my Twitter ads not spending?
If your campaign is receiving none or very low impressions, your budget or bid may be too low. … Select the automatic bid type to automatically optimize your bid and get the best results at the lowest price (within your budget). Learn more about the Twitter Ads auction system and bidding options.
Which country uses Twitter the most?
Leading countries based on number of Twitter users as of July 2021 (in millions)
| Characteristic | Audience in millions |
|---|---|
| United States | 73 |
| Japan | 55.55 |
| India | 22.1 |
| United Kingdom | 17.55 |
Is Twitter safe to use?
Twitter is a secure website, as it requires password-protected accounts for all of its users. As long as you protect your password and adjust your privacy settings, your account should remain secure. After all, you wouldn’t want someone commandeering your account and tweeting as if they were you.
Can I advertise on Twitter for free?
Although you have to pay for their services, Twitter supports ads.twitter.com for promoting businesses and gaining followers. You can buy adds or promote your tweets for a premium price.
How much does an ad cost on Twitter?
The cost to promote a tweet ranges from $0.50 to $2.00 for each first action. The average falls around $1.35 each time someone clicks, replies, or retweets your tweet.
Are Twitter ads worth it?
The high CPA and overall lower conversion rates make Twitter Ads a less desirable ad option for most businesses. … If you want to increase followers on Twitter specifically, it may be worthwhile to invest in a Promoted Accounts campaign (though keep in mind that you may get an increase of spam bots following you, too).
How do I gain twitter followers?
How to Get More Twitter Followers in 8 Steps
- Tweet frequently.
- Optimize your posting time.
- Post visual content.
- Utilize hashtags.
- Engage with replies, retweets and tags.
- Create an inviting profile.
- Identify followers within your network.
- Draw in followers outside of Twitter.