Should I use the Twitter audience platform?

Why Should Mobile Advertisers Use The Twitter Audience Platform? Advertisers are seeing great results with the Twitter Audience Platform. The social network says running campaigns across Twitter and the Twitter Audience Platform can double advertisers’ reach and lower CPEs by as much as 30%.

What is the Twitter audience platform?

The Twitter Audience Platform is a way to drive greater scale for your campaigns by extending your campaign to reach your audience through the thousands of apps they use everyday.

What is an audience platform?

By Estela Viñarás, on 04 June 2018. Twitter Audience Platform (TAP) is a Twitter tool that allows advertisers to significantly amplify the reach of their Twitter Ads, as the ads are then displayed across an external network of mobile apps.

What is http platform twitter?

Twitter is an open, real-time introduction and information service. … On a daily basis we introduce millions to interesting people, trends, content, URLs, organizations, lists, companies, products and services. These introductions result in the formation of a dynamic real-time interest graph.

Who uses Instagram the most?

As of July 2021, India was the leading country based on Instagram audience size with 180 million users accessing the photo sharing and editing app, followed by the United States with 170 million users. Brazil ranked third with 110 million Instagram users, ahead of Indonesia with an audience of 93 million users.

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How do you increase your audience on Twitter?

Find the Tweet you’d like to promote. Click or tap Promote your Tweet. The first time you promote a Tweet, provide the following information: Select your Country and time zone, provide your Contact information, and agree to the Twitter Advertising Terms.

What is an advertiser domain?

Domain targeting advertising is a type of display advertising which gives you the ability to target a specific category of website that is related to your target customer.

How do I put ads on Twitter?

Create your Twitter Ads account

  1. Go to
  2. Log in to the account that you want to promote Tweets from. …
  3. Once logged in, go to
  4. You’ll be able to choose between two promotion options: …
  5. Select your country and time zone.

Does advertising on Twitter work?

It’s true – Twitter has its problems, but in certain cases and contexts, it truly is the best ad platform you’ll find – though ultimately it will depend on what you hope to accomplish. But Twitter offers some unique ad targeting features you won’t find anywhere else.

How do you exclude a Twitter audience?

Under “Audience features” section, click “All” and select “Keywords” From there, type in your keywords and choose to “Add” or “Exclude” them.